Formal customer consultation

The formal customer consultation about the proposed merger between Housing Plus Group and Stafford and Rural Homes (SARH) is now closed.

What happens next?

The Housing Plus Group and SARH Boards will carefully consider your feedback and take into account your views when they make the final decision about whether we will join together to create a bigger group providing excellent services to customers in Shropshire and Staffordshire.  We will let you know the decision of our boards later in the summer.

You can find out more about why we believe the merger will benefit our customers below.

The proposed merger between Housing Plus Group and Stafford and Rural Homes (SARH)

Housing Plus Group and SARH believe that joining together will be a great opportunity for us to deliver even better services for customers across Shropshire and Staffordshire. The majority of customers who shared their views with us earlier this year, agreed.  

A great opportunity to provide even better homes and services

Even better homes and neighbourhoods 

Working together we will create thriving neighbourhoods, where people want to live.  

We will provide value for money repairs and maintenance services for safe, well maintained and attractive homes. 

We will offer a wider choice of homes, developing and improving towns and villages across Shropshire and Staffordshire. Together, we will start work on 2,000 NEW homes by 2023. 

We will continue to support local employment, too, by choosing employees, sub-contractors and suppliers based here in the West Midlands.  

Even better services  

Working together we will make more of our services available online, freeing up staff resources to provide support where it’s needed. 

You will be able to book, schedule and track repairs, as well as check your rent balance, make rent payments and apply for homes online at any time of the day or night.  We will keep your data safe and help our customers get online through training and neighbourhood events.

Even better support 

Working together we will be a trusted provider of community-based care and support for older and vulnerable people. Talented, committed staff and the latest assistive technology will help to reduce the length of hospital stays, support independent living and provide peace of mind and confidence for individuals and families.  

We will be a landlord and service provider that customers recommend, with services rated good or excellent by regulators. And as a not-for-profit organisation, surpluses will be reinvested into even better homes and services in our communities. 

Living our values: changing lives and building communities

As neighbouring housing associations we are united by more than geography. We put customers first and place fairness at the heart of our businesses. We are committed to bringing our shared values to life, changing lives and building communities. 

Joining together offers a great opportunity to combine our local knowledge, financial strength and values to make even more of a difference.  

A new, merged group would manage 18,000 homes and provide employment for around 800 people. 

A larger group can be even more ambitious, with a bigger voice to represent you, access to extra funding and the scope to innovate - bringing greener technology and smarter ways for you to access our services.  

A larger group could be there for customers every step of the way, helping you to: 

  • Sustain your tenancy
  • Learn new skills 
  • Improve your finances 
  • Find employment
  • Choose award-winning retirement living accommodation and at-home care for older people.

Customer merger video

Your questions answered

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